About the Programme:

The Confederation of Indian Industry (CII) is organizing a virtual session on the theme “Humanizing MarTech for Deeper Customer Connections” scheduled on 18th April 2024 at 1500 Hrs.

In today's fast-paced business landscape MarTech is an invaluable element in the executive’s business toolkit. While it encompasses a range of solutions that streamline marketing processes, boost efficiency, and enable data-driven decision-making, marketers need to also strike a fine balance to avoid depersonalisation and ensure that human connections remain at the forefront of marketing efforts. Against this background, this session will enable participants to assimilate front-line insights on the latest developments in Martech and proven deployment strategies. This highly interactive session will feature a mix of topical presentations and a high-impact panel discussion. Participating speakers are given in the adjacent flyer, for your kind reference.





Moderator

Mr. Ashvin Vellody (Partner - Consulting, Deloitte India)





Speakers

Mr. Sooraj Balakrishnan (Head Of Marketing, Acer)

Ms. Anindita Das Veluri (Director - Marketing, Adobe India)

Mr. Yatnesh Pandey (Vice President - Marketing, Greenply)

Mr. Shuvadip Banerjee ( Chief Digital Marketing Officer, ITC)